Outsight
Outsight develops real-time 3D perception software solutions based on LiDAR, allowing vehicles, infrastructures and robots to better understand their environment. Present internationally, the company operates at the crossroads of deeptech, AI and industrial engineering.
Its website had to reflect both the technological complexity of its solutions and the variety of their concrete applications, while remaining clear and accessible.
Deliverables
Figma Prototype
Webflow website
Stack
Webflow
Figma
Issues
I was asked to design and develop the entire showcase site under Webflow.
The main objective was to structure Outsight's complex offer in order to facilitate its reading and presentation — in particular the various use cases (mobility, airport, industry, robotics...) and the functionalities of their technology.
Major challenges included:
- A UI design from scratch consistent with the visual identity of the brand.
- The establishment of solid foundations for a scalable and easily maintainable site
- A clear navigation architecture, with a mega menu designed to guide the user effectively.
- The valorization of rich visual content (product images, demos, videos) without impacting performance.
- An increase in the competence of the internal team for long-term autonomy on Webflow
Achievements
- UX research, tree structure and models on Figma.
- Development of the site on Webflow using the Client-First framework.
- Implementation of the CMS to facilitate content management
- Personalized team training to allow them to take control of Webflow independently.
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